Stephen R. Garchow
Since 2008, Steve Garchow has been President of Foresight Business Consulting™, Inc., a Chicago-based marketing firm specializing in solving critical marketing issues for healthcare corporations. Steve is obsessed with making a difference in the way companies commercialize medical products. He believes any firm can significantly improve financial performance through marketing.
Steve has helped companies by providing high-value strategic marketing support, focused on enhancing the market uptake of products and services. Using his marketing experience and savvy, Steve effectively has devised and executed plans to overcome his clients’ market challenges. Steve has provided hands-on help to strengthen the market position of his customers’ medical products and driven commercial success.
Steve has an extensive background in the healthcare industry, where he has successfully directed more than 40 commercial marketing campaigns within the US and globally. Because of Steve’s medical education, he is adept at understanding clinician needs and issues, which makes his interactions and product positioning gain greater acceptance by medical professionals. Throughout his career, Steve has been known for his creative approach to problem-solving, his compelling product positioning campaigns, and for uncovering customer needs upon which the development of superior products were conceived.
Steve started his career in market research, where he learned the value of collecting data to drive better marketing decisions. As he assumed greater marketing responsibility, he developed a blueprint for global product launches and successfully implemented two of the first global launches for Baxter’s Renal Division. After a 6-year stint driving double-digit growth for the Renal business in Australia and New Zealand, Steve was appointed VP, Global Marketing and transformed the Infusion Systems Division into a globally-focused marketing operation. Due to a love of working on entrepreneurial ventures sparked at Baxter, Steve ran sales and marketing for two start-up firms, expertly guiding them through their startup phases, one company of which was sold at a value of three times sales. Steve was recognized for his marketing efforts by receiving five marketing achievement awards from his companies.
As President of Foresight Steve has helped dozens of clients reach their objectives by improving marketing performance.
Steve earned a Masters in Hospital and Health Services Administration degree from The Ohio State University, and a Bachelor of Science degree in Medical Technology from Michigan State University.